Net Returns For Tourism

Illawarra Mercury

Wednesday January 14, 2009

By Business Editor GREG ELLIS

AN internationally recognised expert in the use of search engines in tourism will speak at the University of Wollongong's Marketing Innovation Research Centre tomorrow.

The visit by Temple University's National Laboratory for Tourism and eCommerce director Professor Daniel Fesenmaier follows the School of Management and Marketing's decision to establish a Tourism Interest Group headed by Dr Lois Burgess.

The school teaches tourism marketing as well as undertaking research in tourism.

Prof Fesenmaier, of Philadelphia, will deliver a public seminar on the role of internet search engines in destination marketing at 10am in Building 38

For further information and bookings, ring 4221 4264 or email staceyt@uow.edu.au.

© 2009 Illawarra Mercury

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